Once a year we get an opportunity to meet with our colleagues in a global gathering of marketeers and communicators (not quite sure what the correct word for us would be!). The venue was Rome with representation from the Ericsson Market Units, Business Units, Product Areas and Group Function getting together for a packed two-day … Continue reading
There’s been an influx of stories in the media lately about Twitter - accompanied by some high(ish) profile mentions by celebs such as Stephen Fry – which leads me to believe that it could be the next social media application whose bandwagon we jump on. Yes I know Twitter has been around for a while and already has quite … Continue reading
